Examine the three theoretical models of opportunity recognition Essay

Examine the three theoretical models of opportunity recognition - Essay drillIn our second section, we de-construct the factors that impact opportunity recognition. Here, we explain the various ways in which cognition impacts opportunity recognition. In our third section, we study the influence of human being and social capital on the opportunity recognition process. In our fourth and last section, we summarize the arguments and provide concluding remarks. I. Opportunity Recognition theoretical constructs The cogency to localise and spot a successful business opportunity is the hallmark of a preliminary stage in any new entrepreneurial sham creation (Ardichvili, Cardozo & Ray 2003). Once an opportunity is recognized, the individual(a) then proceeds to analyze it through different angles. What distinguishes an individuals capability to identify the discipline opportunity? This forms the basis of the discussion for our paper. When we extend the unit of analysis from an individua l to a firm, then we can also infer that opportunity recognition follows from a careful, analytical process (Denrell, Fang & Winter 2003). Possibly, we could conclude that an individual may not possess all the resources that are at the disposal of a firm, yet an individual develops his or her own methods to evaluate a business opportunity. ... These form the broad backbone of the opportunity recognition process. Shane (2003 p.60) also lists out three factors that influence the theory of gaining information access 1) prior life and work experience, 2) the social network structure and 3) information search. Previous experiences in a particular field helps lot gain awareness and confidence about the domain. Sometimes, this translates into a deeper capacity for identifying unexplored business possibilities within the chosen business realm (Bishop 2011). Again, if the individuals belong to a family that has preponderantly focused on their own businesses, this could influence them to sp ot business opportunities more easily. In essence, family occupation could influence individuals attitude and thought processes about business. Certain available domains could also guide individuals towards entrepreneurial domains. For examples, people with more exposure to sales and marketing tend to have a good grasp of the market. They understand consumer appearance to some extent and can appreciate the process flow of business. This could be one factor that gives them an entrepreneurial spirit. Membership of a network also assists in the opportunity recognition process. Ozgen & Baron (2007) suggest that individuals may gain information about new business ventures from their mentors, business networks and professional associations. For individuals who have been entrepreneurs before, this would help them identify new business ideas more easily (Ucbasaran, Westhead & Wright 2009). Networks could be formal ones such as that of colleagues sharing the same work function at the emplo yers premises. some other possibility is a group that meets informally after